March madness is fully underway and this week again we check out a school that has some aspirations this year in the tourney. We also have the added benefit the mascot and school being more topical because of the news they created in college football for that last couple of months. That’s right, this week we are all about the University of Utah’s Swoop! There’s not much to chew on history wise, so we’ll write some up as we look at this fresh young entry into mascot-dom and maybe learn a little something about being big time.